The Marketing Specialist - call 07912 600306

One of the most capable and friendly marketing consultants on the Essex Suffolk borders.

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Copywriting
Creating messages, SEO friendly copy, press releases, web copy, articles - across Essex, Suffolk and Cambridgeshire

There is a real skill to writing effective copy that inspires the reader, delivers your key messages and is adaptable to the marketing environment it is being used in.  One style does not suit all and considerations have to be made.  Writing 'SEO friendly' web copy requires the amalgamation of sound marketing messages as well as the main keywords that wish to be promoted.  Where as writing copy for an advert needs to be sharp, punchy and succinct.  I'm a resouce that can compliment in house teams or even existing designers that you feel need some extra help with copywriting.



    

Positive feedback...

'Gail you're worth your weight in gold'

Case Study - New Business Email Campaign
This was a fantastic campaign where initially I had to work closely with the business specifically the board directors to understand what type of customer they were looking for and which service they particularly wished to promote.  Of course there was varying opinions and my first task was to ensure that we agreed on a single strategy.  Then I was responsible for pulling together the list of people we wished to target and creating a thought provoking five-email-attack campaign both copy and design were my responsibility.  The success of this campaign was massive and the Managing Director later told me that this project had the largest impact on their sales over a six month period.